For Industry Pros

Insights from the Inside

From brewday hacks to bringing in bigger crowds, we teamed up with Ollie and Untappd for Business to share stories, strategies, and tips crafted just for industry insiders.
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The content below is provided by Ollie®, craft brewery software built by brewers, for brewers.™
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The content below is provided by Untappd™ for Business, the industry-leading digital marketing solution for breweries, bars, restaurants, retail venues, and more!
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3 Reasons Breweries Should Add THC Beverages to Their Menus

As more consumers move away from traditional alcohol, breweries are hitting a turning point: They need to evolve or risk losing relevance with a fast-growing wave of mindful drinkers. Today’s customers are looking for new ways to socialize, with options that fit a more balanced, wellness-focused lifestyle without sacrificing flavor or experience. That’s where THC beverages come in. Their rapid rise offers breweries a powerful opportunity to diversify menus, attract a broader audience, and tap into an emerging revenue stream. Here are three compelling reasons why you should add THC drinks to your beverage lineup.
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The Ultimate Guide to Local SEO for Restaurants, Bars, and Breweries

To succeed and grow your restaurant, bar, or brewery  you need to stand out in local search results. Whether someone is searching for the "best craft beer near me" or "top-rated seafood restaurant in [your city]," Local SEO (Search Engine Optimization) helps your business appear at the top of those search results. With 81% of consumers using Google Search and Maps to find local businesses, and nearly 90% of customers choosing a business on the first page of search results, optimizing your online presence is essential. This guide will walk you through Local SEO strategies tailored for restaurants, bars, and breweries, covering Google My Business, website optimization, online reviews, local backlinks, and more. By the end of this guide, you’ll have a step-by-step action plan to increase your search rankings, attract more local customers, and grow your business.
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How Much Should a Website Cost in 2025? A Guide for Restaurants, Bars, and Breweries

In today’s digital world, having a well-designed, functional website is essential for restaurants, bars, and breweries. It goes beyond having social media. A great website can help attract new customers, showcase menus, accept reservations, and even drive online sales. But one of the most common questions business owners ask is: How much should a website cost in 2025? The answer depends on several factors, including the type of website, features, complexity, and whether you choose a DIY solution or hire a professional web developer. Costs can range from a few hundred dollars for a basic website to tens of thousands for a fully customized, feature-rich platform. This guide will break down website costs for restaurants, bars, and breweries, helping you understand the pricing landscape and choose the best solution for your business
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