High Hopes, Low Stress: Uncle Arnie’s Is the Buzz You Actually Want

"Life's a Trip, Drink it Up!"

11.06.25
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Photography courtesy of Uncle Arnie's

We’ve all got that one uncle. You know the one—he shows up in a tie-dye tee, cracks the best jokes at the cookout, and somehow makes even your grandma laugh about the “good ol’ days.” Now imagine that same fun uncle…but in a can. That’s Uncle Arnie’s.

This isn’t your stoner roommate’s weed story. Uncle Arnie’s is here to flip the script on cannabis culture—no bongs, no paranoia, just good vibes poured over ice. Whether you’re winding down, gearing up, or trying not to lose it during holiday chaos, there’s an Uncle Arnie’s with your name on it.

“What we strive to bring to our consumers is a zero guilt, fun experience without any of those next-day hangovers or regrets,” says Uncle Arnie’s VP of Digital and Ecommerce, Mo Hassan. “We bring the fun, and you decide how you want to have that fun.”

Think of it as your “uncle-approved” way to chill—without the next-day regrets. With over a million cans cracked open and counting, Uncle Arnie’s is helping everyone find their inner fun uncle (minus the questionable dance moves).

So grab a Strawberry Lemonade or Iced Tea Lemonade, kick back, and remember: Life’s a trip—drink it up. Because when things get hazy, Uncle Arnie’s helps you keep it high-spirited.

With over one million cans already sold, Uncle Arnie’s is bringing the fun uncle into everyone’s living room.

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Everybody’s Favorite Uncle

uncle arnie's lineup

Photography courtesy of Uncle Arnie’s

One of the first companies to introduce cannabis-infused beverages in the country, Uncle Arnie’s has been around the block. Starting during the legacy recreation market in California, Uncle Arnie’s added THC-infused beverages to its lineup around 2020.

Battle-hardened by the ups and downs of the ground-zero cannabis market on the West Coast, Uncle Arnie’s has always been flexible and agile, according to CCO Jeff Bull. Developing a hemp-based beverage line “supercharged” Uncle Arnie’s.

“The enormous amounts of change have been radical,” says Bull, who now sees relatives who wouldn’t touch cannabis cracking a can and realizing they can enjoy a great experience without being the bong-ripping stoners of years past.

With the motto “Life’s a trip. Drink it up,” Uncle Arnie’s tries to remind us in a low-key, approachable way that “so much is happening in life, and more often than not, we are always stressed about XYZ,” says Hassan. “There’s no stopping time, but that shouldn’t stop you. You might as well have fun.”

That’s where Uncle Arnie’s comes in.

“Have fun,” says Hassan. “That’s all it boils down to.”

Like the fun uncle we all want or already have in our lives, Uncle Arnie’s isn’t born out of one person specifically, but rather an amalgamation of characters.

“We needed a guide,” says Bull, who came up with the idea of this fun uncle. “Uncle Arnie is the guy who comes along and educates you on cannabis and brews up something new; he’s always got something cooking in the back of his bus.”

With a soft spot for Saturday morning cartoons and nineties nostalgia, Bull created Uncle Arnie to transport you to somewhere new, to somewhere different.

“He’s that kooky uncle everyone has that’s gone his own way, done his own thing, and is very cool,” laughs Bull. “You always want to know: What is he doing? What’s he up to?”

Using Uncle Arnie as its North Star, this pioneering cannabis beverage company focuses on four things: flavor, friendship, fun, and festivity.

How Does Uncle Arnie’s Bring the Fun?

uncle arnie's iced tea lemonade

Photography courtesy of Uncle Arnie’s

“When I say Uncle Arnie’s brings the party,” says Bull, “we want to bring fun.”

Fun comes first at Uncle Arnie’s, followed quickly by flavor. “We’re unabashed about that,” exclaims Bull.

To live up to its “Life’s a trip. Drink it up” tagline, Uncle Arnie’s developed a line of nostalgic, hemp-infused beverages and portable Power Shots.

Including six flavors, Uncle Arnie’s classic drinks range from Iced Tea Lemonade to Strawberry Lemonade to Zen Magic Tea. Think of this lineup as core flavors wired into the vibe of the turn of the millennium.

The best-selling Iced Tea Lemonade is a crowd favorite and, actually, why Hassan started working for Uncle Arnie’s. An Arnold Palmer enthusiast, Hassan drank the Iced Tea Lemonade as a litmus test. If he had found any bitter aftertaste or weediness in the drink, Hassan says he wouldn’t have been able to stand behind the product.

“When I drank that,” he tells us. “It was insane. It tasted so good—just like iced tea lemonade.”

Think of the OG drink as similar to a Snapple—crisp, citrusy, and a bit sweet and tart.

Another tried-and-true customer favorite, the Strawberry Lemonade has killed it over the summer and fall. With zero sugar and a low amount of calories, this throwback to a nineties summer on the beach is “the most go-to for a chill evening,” says Hassan, “just sitting by the pool, the deck, the fireplace with a Strawberry Lemonade in your hand.”

Bull adds, “Strawberry Lemonade is crushing it right now.”

uncle arnie's power shots

Photography courtesy of Uncle Arnie’s

In addition to the core lineup, Uncle Arnie’s makes a series of portable two-ounce shots great for taking on an airplane or stuffing in your pocket for later in the night. Three of the flavors Bull calls functional, helpful with stress relief or sleep, while the other three are “just fun, super fruity, flavor-forward, like down the hatch!”

Personally, Hassan loves the Sunrise Orange and Blueberry Nightcap Power Shots. He says the pro move for the upcoming stressful holiday season is going to involve taking a Blueberry Nightcap the night before, when its 10mg of THC and 5mg of CBN (a cannabinoid known to promote sleep and relaxation) will help you drift peacefully to dreamland, and in the morning, grabbing a Sunrise Orange, which acts like an energy drink with its 10mg of THC and caffeine.

“That’s a phenomenal way to make sure you have all the energy and focus to get you through the holiday chaos,” he says.

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The Holiday Cure

uncle arnie's the holiday cure

Artwork courtesy of Uncle Arnie’s

If you haven’t tried Uncle Arnie’s before, the holidays are the perfect time. Seriously.

With all its gift-wrapping rushes, family-induced headaches, and frantically baking for cookie swaps, the holidays can be one of the most hectic, stressful times of the year.

“As you go through all these moments,” says Hassan, “just slow down a bit.”

In the next three months, we’ll all go through something similar. “A ton of family meeting after a long time, having awkward conversations, maybe the not-so-cool uncle sitting at a table bringing up a topic that’s not the easiest to tackle,” says Hassan. “We want to make sure you have an Uncle Arnie’s in your hand to ease the moment and help guide the conversation.”

If you are hosting a party, Uncle Arnie’s can be an alternative to straight-up wine, beer, and spirits.

“Be the first host in your friend circle to have Uncle Arnie’s, so when guests come over, they’re surprised and super curious,” says Hassan.

And instead of tearing your hair out in long Black Friday lines or in front of a screen on Cyber Monday, drink an Uncle Arnie’s Iced Tea and face the festive frustration with confidence and coolness.

Just like your cool uncle would.

With Uncle Arnie’s, you “don’t have to give in to the madness!” laughs Hassan.

Whatever the stressful situation or last-minute chaos, if you have an Uncle Arnie’s in your hand, you can conquer the world.

What’s Uncle Arnie’s Bringing Over Next?

More party and more fun.

Uncle Arnie’s plans to release a new line of soda-inspired drinks before the end of the year. With 10mg of THC, this new line will again tap into sentimental childhood memories with flavors like grape, strawberry, and orange.

“It’s a treat,” says Bull, “like Saturday afternoon soda time or a candy sucker.”

Ready for Fun?

uncle arnie's power shots

Photography courtesy of Uncle Arnie’s

Whether you need a break from the holidays, plan a chill night in, or just look to swap stress for smiles, Uncle Arnie’s has your back (and your buzz). Use code HopCulture30 for 30% off your entire order for your first two orders through the end of December and bring the good vibes home. Because life’s too short—and too wild—not to drink it up. So crack a can, take a sip, and let Uncle Arnie’s show you how to have a highly good time.

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Editor’s Note: This piece was written in collaboration with our friends at Uncle Arnie’s

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About The Author

Grace Lee-Weitz

Grace Lee-Weitz

Currently Drinking:
Fort Point Beer Co. KSA

Grace is the Senior Content Editor for Hop Culture and Untappd. She also organizes and produces the largest weeklong women, femme-identifying, and non-binary folx in craft beer festival in the country, Beers With(out) Beards, and the first-ever festival celebrating the colorful, vibrant voices in the queer community in craft beer, Queer Beer. An avid craft beer nerd Grace always found a way to work with beer. After graduating with a journalism degree from Northwestern University, she attended culinary school before working in restaurant management. She moonlighted as a brand ambassador at 3 Sheeps Brewing Co. on the weekends before moving into the beer industry full-time as an account coordinator at 5 Rabbit Cerveceria. Grace holds her Masters degree in the Food Studies program at NYU.

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