This content was originally published by The Hop Review, a digital magazine that joined the Hop Culture family in March 2020.
This piece was written by Tom White.
Here’s a mental image for you. Eleven nude men, posing for the camera, while perched between a pallet of grain and a tower of kegs. Not something you see everyday. But good news! You can now see it every month with the 2015 Brew Men Calendar.
In all seriousness, this is a lighthearted idea born from the desire to fight bad things, specifically men’s health and prostate cancer. While other forms of cancer receive much more publicity, men’s prostate cancer has quietly become the second most common cancer for American men. An alarming 1 in 7 men will receive the diagnosis during their lifetime and 1 in 10 men over the age of 18 are considered to be in fair or worse health.
The calendar features the men of Wisconsin’s 3 Sheeps Brewing Co., 8th Street Ale Haus, and Plymouth Brewing Co. 100% of the profits gained from sales of the Brew Men Calendar or through cash donations made via the website benefit the Movember Foundation, a global non-profit focused on men’s health. You can purchase it through the calendar’s site or by looking for it at your local bar or liquor store. Follow the cause on Twitter by using the hashtags #brewmencalendar and #brewersagainstbadthings.
Cheers to a great cause!